This past week, someone proposed using ActiveCampaign to recruit new cross-cultural disciple-makers. I bet you’ve heard – Active Campaign is a marketing tool providing automated emails, SMS texts and chat tools to connect with inquirers at your website. It relies on various silent-running, under-the-hood tracking tools to track visitors. Do you think ActiveCampaign is too spooky? Would you approve it?
One possible answer (from Active Campaign’s own website): https://www.activecampaign.com/legal/privacy-policy . Do you agree or disagree with their posture?
Here’s the ActiveCampaign page at GDPRTracker: https://gdprtracker.io/compliance/activecampaign/