Just because you can’t think of a single AM/FM radio in your house now (apart from the amp sitting under your tv maybe?), did you assume radio was dying? Maybe, like the news of Mark Twain’s death, the idea has been greatly exaggerated. The ONLINE version of radio (think podcasting) has surged in the past year, according to this study by Edison Research.
Imagine, at least in the USA, literally 1/4 of all people surveyed had listened to an on-demand audio program (a podcast) in the past month. Who knew!? Are you doing (or HAVE you done) a podcast or on-demand audio program? If so, please tell us your experience in a comment following the web version of this item. Thanks so much.
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