…because your social networking is creating a HUGE footprint for those who want to predict what you would buy, say, or do. In fact, a recent study (2017, actually; it’s probably even worse now) established that your social networking footprint can help big-data experts predict with as high as a 95% accuracy rate exactly what you’re up to. If you were thinking of staying under the radar, maybe better go low-key on Facebook, Instagram, and Twitter. : )
(Thanks Greg.)
But it’s harder to go under the radar than you think.
Consider this experiment in trying total disconnects from Amazon, Facebook, Google, Microsoft and Apple: https://gizmodo.com/c/goodbye-big-five
[ probably worth a stand-alone article in Brigada, but I’m putting it here, as a related reply… ]